Will Ferrel has been independently slinging Old Milwaukee beer for close to a year now. The ads, which Ferrell dreamt up himself, first appeared in select markets in the Midwest.
Now, he's taken the campaign to Sweden. In the following "ad," you'll see Ferrell decked out in Swedish garb, spewing Old Milwaukee beer while dancing to dubstep.
This isn't the first of this type of ad to air in Sweden...where you can't even buy the beer...