Twitter 'Answers' Analytics Tool Available For Non-Developers

Chris CrumBusiness

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Twitter announced that its mobile app analytics tool Answers will be available separately from its Crashlytics suite, where it has resided since launching. It will still be available via Crashlytics, but for non-developers, it will also be available in standalone form.

Product manager Brian Swift said in a blog post, "This way, we’ll be able to innovate more rapidly and deliver features that serve the needs of everyone on the team. Our goal is always to create a dashboard that makes understanding your user base dead simple so you can spend your time building amazing experiences, not digging through data. In short: Answers is not just for developers anymore."

Twitter first launched Answers as part of Crashlytics back in July to "intelligently" analyze and learn apps' behavior and deliver live data.

"We're really proud of what Answers does, and are thrilled with the response from the community so far," says Swift. "Answers now processes over 5 billion sessions per day — over 1 million analytics events per second — and is used by some of the largest apps in the world...As we’ve ramped up to billions of Answers sessions per day, we’ve noticed that it’s not just the developers who are hungry for in-depth and real-time analytics – it’s everyone from app marketers to executives to app developers."

At its Flight developer conference in October, Twitter launched its Fabric dev kits, which includes a Crashlytics kit featuring Answers. In December, the company made Answers available to those who want to track promoted and organic app installs driven by Twitter.

Images via Twitter

Chris Crum

Chris Crum has been a part of the WebProNews team and the iEntry Network of B2B Publications since 2003. Follow Chris on Twitter, on StumbleUpon, on Pinterest and/or on Google: +Chris Crum.