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Touch Screen Mobile Phones Lead To Higher Satisfaction
Overall satisfaction among smartphone and traditional handset owners whose phones feature touch screens is significantly higher than owners that don't have touch screens, according to a new report from J.D. Power and Associates. Among smartphone owners that have a touch screen, satisfaction averages 771 on a 1,000-point scale, nearly 40 points higher than among those whose smartphone features other input methods. Currently just over half of owners indicate their smartphone has a touch screen for navigation.
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