5G is going to be a real tailwind for growth in mobile, says Zynga CEO Frank Gibeau. It’s going to enable much higher performance games. They’re going to be able to bring more people into a gaming experience.
Yahoo Gives Developers New Video App Install Ads
Yahoo announced the launch of video app install ads for developers globally. They’re available through the company’s Gemini self-serve user interface. “With this powerful combination of the engagement of video and the performance of install ads, Yahoo Developers can promote…
Bang with Friends, Zynga Settle Trademark Suit
Casual hook-up app Bang with Friends is probably not going to be called Bang with Friends for much longer, as it has reached a settlement with Zynga that will involve a “rebranding” effort. “Zynga Inc. and Bang With Friends, Inc.…
Bang with Friends Sued by Zynga for Trademark Infringement
In you-totally-saw-this-coming news, Zynga has filed a lawsuit against Facebook-based sex app Bang with Friends. They claim that the name infringes upon their trademark for their series of “…with Friends” games. Zynga, of course, makes a bunch of “…with friends”…
A Humorous Take On Don Mattrick’s Move To Zynga
Is Microsoft’s loss of Don Mattrick be Zynga’s gain? Or will Mattrick suggest lesser versions of Zynga products if people aren’t able to upgrade to something new, and threaten his longevity with his new company? If Mattrick’s history does repeat…
Xbox Boss Don Mattrick Is Leaving Microsoft For Zynga [Update: It’s Official]
UPDATE: It’s official. Zynga has just announced that Don Mattrick has joined the company as its new CEO. Founding CEO Mark Pincus will remain on as Chairman of the Board and Chief Product Officer. Here’s what Pincus had to say…
Candy Crush Saga Publisher Preparing For IPO
In the two months since its release on Facebook, Candy Crush Saga has quickly become the most-played game on the social network. With tens of millions of users, the game is raking in money through micro-transactions on Facebook and mobile…
Ex-Zynga Employee Reveals All In Reddit AMA
As you’re probably aware of by now, Zynga laid off 520 employees this week. As part of that downsizing, a number of studios, including OMGPOP, were shut down. Now one ex-Zynga employee has taken to Reddit to answer any and…
Zynga Shuts Down Draw Something Developer OMGPOP
In March of last year, Zynga made one of its most high profile acquisitions in OMGPOP. The studio was responsible for Draw Something – one of the most popular mobile games of last year. Soon after, Zynga began to fall…
Draw Something 2 Now Available On iOS, Coming To Android Soon
Zynga’s most high-profile acquisition of last year was OMGPOP and its game Draw Something. The game proved incredibly popular, but soon began to bleed users by the millions. Now Zynga is trying to win over those who left with a…
Zynga Launches Real-Money Online Gambling In The UK
Zynga Poker is one of the game developers’ most popular titles, but it still doesn’t provide players with the ability to play with real money. That won’t change for players in the U.S., as online gambling is illegal, but it…
Zynga Moves To Further Detach Itself From Facebook
For the longest time, Zynga and Facebook were like two peas in a pod. That all started to unwind last year as Zynga moved to its own platform – Zynga.com. The two were still connected, however, as Zynga required players…
Ex-Zynga Developers Start New Studio, Proletariat Inc.
A new studio founded by ex-Zynga employees today announced its official opening. The studio, named Proletariat Inc., has been working on an iOS game called Letter Rush, which will launch for Apple devices next week. This comes just one day…
Draw Something Hits 100 Million Downloads
Around one year ago, Draw Something hit iOS and took the mobile gaming world by storm. The Pictionary-type game averaged one million downloads per day during its first 50 days on the market. Of course, this success has to be…
Running with Friends Is Zynga’s New Temple Run-Like Social Game
Zynga has just released a new entry into their “with friends” game series, and it’s the first time that they’ve ventured into the world of true action games. This one is called Running with Friends, and it puts you right…