Subscription pricing models may be an unforeseen casualty of the economic downturn, paving the way for usage-based billing.
The Secret to Subscription Business Models is to Think About Your Customers, Says Zuora CEO
“The secret of these business models or products is not just going beyond on products. Think about your customers,” says Zuora CEO Tien Tzuo. Zuora helps companies implement subscription business models into their existing products and services using their cloud-based software.