Employers Using Social Networks To Screen Employees

As social networking becomes increasingly widespread, more employers are using these sites to screen potential employees.

More than half (53%) of employers reported in a recent CareerBuildere.co.uk survey that they use social networking sites to research job candidates. Another 12 percent plan to start using social networking sites for screening.

How Google Rates Links from Facebook and Twitter

The first Matt Cutts Answers Questions About Google video of the year has been posted, and in it Matt addresses links from Twitter and Facebook, after talking about his shaved head again. Specifically, the submitted question he answers is:

Links from relevant and important sites have always been a great way to get traffic & acceptance for a website. How do you rate links from new platforms like Twitter, FB to a website?

Content Can Now Go Viral More Easily with Facebook

Over the past year or so, Facebook has made a number of moves, which bring more Twitter-like functionality to the social network. Some question why Facebook would want to become more like Twitter given that it is much more dominant in the social media space, but Facebook sees the growing-popularity of Twitter, and likely wants to make sure it offers everything users want, to keep them around for the long haul.

Google Reveals Factors for Ranking Tweets

It’s ok to say "no" to Twitter if that’s your thing. There’s a chance that it just doesn’t fit into your strategy or help you achieve your goals. That’s cool. However, if it is your thing, you may be interested in how Google ranks tweets. That is if search marketing is your thing.

Is it OK to Say No to Twitter?

Over the past year or more, you have probably heard your fair share of people telling you that you need to use Twitter if you hope to have business success. It’s true that there are a great many opportunities and potential benefits to using the service, but do you have to use it? Well, that depends.

Is Twitter Necessary? Tell us what you think.

Twitter Helping Haiti Earthquake Victims

Haiti earthquake Twitter updates are helping people keep informed about what is going on in the country as well as providing information on ways to make donations.

The American Red Cross said on Twitter that it had already received nearly $3 million for earthquake relief in Haiti. People can help by texting "Haiti" to 90999 and making a $10 donation. The Red Cross also said it is pledging $10 million in aid.

Twitter Sees an Increase in Tweeting Frequency

Each month we’ve been looking at Twitter’s growth in terms of new user registration and number of Tweets. Last month we saw a decline in the number of new Twitterers in November continuing a trend that began in July.

In December, however, new Twitter user registrations leveled out. Number of tweets grew significantly, and the number of tweets from new users grew as well, possibly indicating that people aren’t just signing up for Twitter and not using it.

The Marketing Worth Of Twitter and Facebook

As marketing professionals, we usually have to justify ourselves to our bosses, our clients and everyone in between—especially in the less-tested, sometimes-hit-or-miss arena of social media.

“Google” Declared Word Of The Decade

It looks like a certain search giant’s scored another victory in terms of its influence on society.  Or it’s at least half a win, as the American Dialect Society has declared "google" the word of the decade.