Google Releases Savings Calculator Tool to Push Google Apps

As Google continues its push to get businesses using Google Apps, the company has now introduced the "Go Google Cloud Calculator". This is a tool that lets you enter your company’s name, tell it how many employees you have, and gives you Google’s estimates for how much money you could save, how much more productive you will be, how much more storage you will get, how many hours you will save, etc.

Google’s One-Minute Guide to Search-Based Keywords

Google has put together a one-minute guide to using its Search-based Keyword tool. The tool was launched just over a year ago in beta. It lets paid search advertisers see what keywords they may be missing out on based on searches on their site.