Study Dives Into Google’s Third Most Important Ranking Signal

Google has been using one of its most important ranking signals for going on a year, and apparently it has so far helped improve search results on over half of queries. Have you noticed a marked improvement in Google search…

Video Explains Why Your Site Can Benefit From Google Direct Answers

Webmasters have been concerned for years about the rich answers/direct answers that Google shows at the top of search results. These are the times when Google provides information directly on the search results page as opposed to sending you to…

Google Talks Coming Penguin Update

There’s no telling when Google will finally launch the next, much-anticipated Penguin update. Now, Google’s Gary Illyes, who has been hinting at dates over the past year (only to have these dates pass by penguinless) has said that he’s just…

Study Looks At How Well Backlink Tools Work

Stone Temple Consulting has been releasing a lot of great research in the SEO space throughout 2015. They’ve provided thoughtful analysis of Google’s use of Twitter in light of a deal between the two companies, Mobilegeddon, engagement on Google+, and…

Study Finds Wikipedia Still Outperforms Google Properties in Google

Last month, there were a number of reports about a significant drop in Wikipedia’s Google traffic. A report from SimilarWeb found that Google “stole over 550 million clicks” from Wikipedia in 6 months. According to Search Engine Journal, the site’s…

If You Think There’s Nothing Left To Get Out Of Google+, You’re Wrong

So Google+ didn’t exactly turn out to be a Facebook killer, and the company has been backing off of its previous efforts to force it onto users of its other products. People are saying things like, “Google+ is dead,” as…

Is This Google Ranking Signal Getting Stronger?

Update: Search Engine Roundtable says there was no update on the date Enge points to. While we certainly don’t know for sure, there are signs that Google could be turning up the dial on just how impactful mobile-friendliness is as…

Google Update Bumped Down Half Of Pages It Threatened To

Google released an algorithm update on April 21 that began taking the mobile-friendliness of a site into account when ranking that site in search results. It’s still just one of many signals Google uses, and it’s not as significant as…

What Google’s Twitter Deal Means For You

News came out last week that Google and Twitter have struck a new deal to put real-time tweets back into Google’s search index. The companies aren’t providing much in the way of details about the deal at this point, and…