HootSuite, the leading social media management platform used by companies to coordinate their marketing across multiple social networks, today announced it will now be offering Social Media Command Center services. According to HootSuite, the command centers are designed to centralize…
HootSuite Adds Yammer to its App Directory
HootSuite today announced that it is adding Yammer to its growing list of supported social network platforms. Yammer is now available through the HootSuite App Directory. HootSuite is a social media management platform used by companies to coordinate their social…
BuddyMedia Gears Up for Asia-Pacific Social Media
BuddyMedia just competed some new research on social media in the Asia-Pacific region titled, “The State of Social Media Marketing in Asia-Pacific“. Ken Mandel of BuddyMedia will be sharing the results at the 2012 Ad:Tech Singapore conference, but he decided…
ComScore & Facebook Quantify Social Marketing ROI: Facebook Ads Work
ComScore and Facebook have just published a new report on the paid and earned effects of social marketing efforts. Titled, The Power of Like 2: How Social Marketing Works, it is second report in a series aimed at educating and…
ComScore Reveals Facebook’s Positive Brand Influence
ComScore is getting ready to release a new study on Facebook’s social marketing and they plan to do it at the upcoming ARF Audience Measurement 7.0 conference in New York, along with the release of their new white paper, The…
How Social Media Revolutionized Wine Marketing & Sales
Social media is taking over as the recognized way to spread the word about your brand and its products. Today it is essential to have an online component to your marketing efforts and sites like Facebook and Twitter are some…
The Power of StumbleUpon [Infographic]
For those of you who are already familiar with Paid Discovery, you won’t be surprised to hear that StumbleUpon is experiencing great success. Most people using Stumble are already focused on discovering new products, sharing photos, and exploring websites. So…
McDonald’s Replaces #McDStories With New Hashtag Campaign
Remember last weekend when McDonald’s social media campaign #McDStories backfired on them? Well, the fast food giant is at it again. McDonald’s started a new social media campaign today called #LittleThings. The hope is that they can avoid the terrible…
Toyota Debuts New 2012 Camry Online
Toyota’s family sedan, the Camry, is consistently one of the best-selling cars in the United States. That’s why, when Toyota decides to debut their new model online with a heavy social media push, it’s newsworthy. To introduce the newest model…
iHeartRadio Music Festival Begins Social Media Promotion
iHeartRadio, the streaming radio platform created by Clear Channel, will be holding a large music festival at the MGM Grand in Las Vegas. The event will happen on September 23rd and 24th and it being billed by the service as…