Smartphone Owners Frustrated By Poor Mobile Site Functionality

Smartphone owners are more comfortable making purchases from their handsets, but poor mobile site functionality is still a frustration for many, according to a new survey by Compete. 

While m-commerce is set for strong growth in 2010, consumers are still more likely to abandon mobile purchasing on sites that are not optimized for the on-the-go experience, similar to shopping cart abandonment in the early days of ecommerce.