Digital marketing entrepreneur Eric Siu, asks an interesting question, "Is TikTok the NEW Google?" The idea is that younger people are starting to sea...
If you are just starting your career as a search marketer, Amanda Richman, CEO of Wavemaker which is the second largest media agency network in the ...
Links are a topic on the mind of every webmaster, search marketer and entrepreneur, especially as it relates to ranking in Google search results. The ...
Google announced a change on Friday to how Quality Score is reported in AdWords. The company says the change was made so that it more closely reflects...
Facebook is getting rid of sponsored search results as it cuts down on the available number of ad units. Facebook has been giving news outlets the fol...
Google has added some new functionality to the Auction insights report in AdWords. Now, in addition to running the report for a single keyword, you ca...
Microsoft announced that it is making some changes to the way incremental bids work in BIng Ads. According to the company, the changes will give adver...
Google announced on Wednesday the addition of new image extensions for AdWords ads. These allow advertisers to make their ads more visual with picture...
When it comes to online advertising, Google is king. When it comes to search marketing in particular, Google has no peer. While nearly every major com...
Bing announced the launch of a new keyword suggestions feature for Bing Ads (formerly adCenter). Advertisers can now apply suggested keywords customiz...
Microsoft and Yahoo have announced the Yahoo Bing Network as the official name for their combined search marketplace, which came about as the result o...
Google has made some updates to local targeting for AdWords in 11 countries. Here in the United States, Google notes that it has recently changed its ...
Google announced the launch of the campaign bid simulator in AdWords. This is something of an extension of the bid simulator launched a few years ago....
This week, Bruce Clay, a respected search engine marketing agency (whose founder WebProNews has interviewed many times) launched something called Loca...
Earlier this month, Google announced several updates for AdWords, including group level impression share metrics for the search and display networks. ...