Blekko: Search and Shop Safely This Holiday Season

Community-driven search engine Blekko has been in the news a lot since its launch, and today it announced a way for users to do their holiday shopping without having to worry about shopping on an untrustworthy site. 

DMOZ Co-Founder “Crowd Sources” Search with New Search Engine Blekko

Rick Skrenta, co-founder & former CEO of Topix and NewHoo (which went on to become The Open Directory Project or DMOZ), has a new search engine called Blekko that is drawing a great deal of attention. 

Blekko aims to use the public to refine its algorithms and make search results more relevant and less spammy. Can it succeed? Tell us what you think

Microsoft, Yahoo Complete Search Transition in the U.S. and Canada

Microsoft and Yahoo have completed their "Search Alliance" transition in the U.S. and Canada. 

Are Social Signals the New PageRank?

Microsoft  partners with Facebook to bring social relevance to its Bing search engine. This is a huge announcement  with deep implications for the future of search and whether Bing can make gains on Google. Microsoft is leveraging it’s ownership stake in Facebook to strike an exclusive relationship that can’t be matched by Google. In essence, Bing is betting that social signals are better than link signals in determining search relevance. 

Google Talks More About Keeping Ranking Factors Secret

Yesterday, we looked at a video Danny Sullivan posted at Search Engine Land, in which he grilled Google CEO Eric Schmidt about listing Google’s 200 ranking signals. 

Eric Schmidt Tired of Being Asked About Google’s Ranking Factors

Danny Sullivan has posted a few videos from Google’s Zeitgeist event, and one of them is a fairly entertaining banter between Sullivan and Google CEO Eric Schmidt.  Sullivan  asks why Google doesn’t list its 200 ranking factors. Schmidt’s response:

Bing Takes Advantage of IE9’s Capabilities

As you probably know, Microsoft launched the Internet Explorer 9 (beta) publicly today. It can be downloaded here

Bing Takes #2 Spot in Search, Even Without Yahoo’s Help

Nielsen shared some new search market findings, indicating that Bing has overtaken Yahoo as the number two search engine in the U.S. for the first time. That’s MSN/Windows Live/Bing, to be more precise, which holds 13.9% of the market (as of August), according to the firm.

Yahoo holds a 13.1% share, a decline from 14.6% in July. Google saw little change, but accounted for 65% of all U.S. searches. 

Does Google Instant Mark the End of SEO?

A reporter (I believe she was from AdAge) attending Google’s Q&A about Google Instant pointed out that the new search feature tends to favor big brands. This isn’t really surprising, as it is these brands that are more likely to be searched for most often. After all, they’re big because people know them. 

Is Google About to Give Results While You Type Your Query?

Google is holding an even later today in which it is expected to unveil some new search-related product. Yesterday’s highly publicized Google doodle, which had the Google logo turning into a bunch of balls flying around as your mouse got closer to it, is presumed to be a clue to the new product launch.