Fionn Downhill, CEO of reputation management firm Elixer Interactive and Attorney Geoffrey Wozman spoke in a session at SES Chicago called "Brand, Trademark & Reputation Management." Downhill says online reputation management combines marketing and public relations.
Yahoo has shared the results of a survey that not only looked at how parents monitor children’s online behavior, but how adults take control of their own digital reputations. The survey (conducted among 2,003 Internet users in the U.S., ages 18–64) revealed the need for a great deal of reputation management education.
It’s been nearly a week since Facebook rocked the world with its Open Graph announcements, and many of us are still wrapping our heads around all of the implications they have. I don’t think there’s any dispute that it’s a huge move, and that it’s important to pay attention to from a business perspective, but just what it means for businesses is still up in the air in some regards.