SEO 2018 is All About Branded Search Queries

SEO pioneer and Moz co-founder Rand Fishkin was recently asked about the future of SEO and how SEO agencies and marketers should adjust to these changes.

Moz Founder Says Google Knows Everything and is Now Relying on Behavioral Data for Search Rankings

Google is now relying on behavioral data that it gets from searchers, Chrome users, Android, etc. as the primary way that it ranks pages.

Zuckerberg Opens Up About Facebook Search

As you may know, Facebook greatly expanded its search offerings last month when it launched the ability to search posts. You can now search keywords and get back results from people and pages you’re connected to. It instantly made Facebook…

Did Google Penalize A Site For A Natural Link From Moz?

Update: We’ve updated the post with some additional comments from Fishkin he gave us via email. See end of article. Google has been on a warpath against what it thinks are unnatural links, but many think it’s off the mark…

Moz Partners With Bitly For Click Tracking And Link Data

Bitly announced today that it will provide click tracking technology and inbound link data to Moz to help users better understand who is linking to websites and how relevant those links are. The data will use number and frequency of…

Sarah Bird Is Now Officially The CEO Of Moz

A little over a month ago, Rand Fishkin announced that he would step down as CEO of Moz (formerly SEOmoz). He would remain with the company, and focus on product and marketing, while handing over the reins to President and…

Rand Fishkin On The Best And Worst Parts Of Being Moz CEO

Last month, we learned that Moz (formerly SEOmoz) CEO Rand Fishkin is stepping down from the role. He revealed that he would be handing the reins over to President and COO Sarah Bird, while taking on less of a people…

Rand Fishkin Is Stepping Down As CEO Of Moz

Moz CEO Rand Fishkin announced in a blog post that he is stepping down as the CEO of Moz (formerly SEOmoz). But don’t worry, you won’t be seeing less of him. In fact, from the sound of it, you’ll be…

SEOmoz Will Now Be Known As ‘Moz’

SEOmoz has changed its name to simply, ‘Moz,’ to better reflect the growing industry of which it is a part. The company, however, isn’t only rebranding itself. It’s also launching a completely new product. SEOmoz now redirects to Moz.com. “The…

SEOmoz’s Acquisition Spree Culminates With AudienceWise

SEOmoz announced that it has acquired AudienceWise, as the latest in a spree of acquisitions kicked off by an $18 million round of funding the company received last year from The Foundry Group and Ignition Partners. Other acquisitions have included…

SEO Shows Google Results Can Be Hijacked

People have been claiming to see scrapers of their content showing up in Google search results over their own original content for ages. One SEO has pretty much proven that if you don’t take precautions, it might not be so…

Rand Fishkin Talks Twitter’s Impact On SEO

As previously reported SEOmoz has acquired Twitter analytics company Followerwonk. CEO Rand Fishkin said in a blog post announcing the deal that the companies have actually been working together since June. Followerwonk is a tool designed to help users find,…

The Everywhereist Has A Brain Tumor, Names It Steve, And Blogs About It

Geraldine, the travel blogger behind The Everywhereist, has a brain tumor. As we’ve been covering the SEO industry for many years, many of our readers may know her best as Rand Fishkin’s wife. Rand, as you probably know, is the…

Rand Fishkin’s Negative SEO Challenge: 40K Questionable Links And Ranking Well

Last month, we reported that SEOmoz CEO Rand Fishkin issued a negative SEO challenge. He challenged people to take down SEOmoz or RandFishkin.com using negative SEO tactics. “I’ve never seen it work on a truly clean, established site,” Fishkin told…

Google Penguin Update: SEO And Marketing Services Feel The Effects

There’s been a great deal of talk about the Google Penguin update since it launched last month, and a lot of webmasters are still trying to sift through the rubble and determine if their sites were even impacted by Penguin…

SEOmoz Takes On Webspam With Ambitious Project, Talks Penguin Update

SEOmoz is working on a new spam research project aimed at classifying, identifying and removing (or at least limiting) the link juice that spam pages and sites can pass – a pretty ambitious goal, to say the least. Can SEOmoz…

Can Your Site Lose Its Rankings Because Of Competitors’ Negative SEO?

Rand Fishkin, the well known SEO expert and Founder/CEO of SEOmoz, has challenged the web to see if anyone can take down his sites’ rankings in Google by way of negative SEO – the practice of implementing tactics specifically aimed…

Challenges with Raising Venture Capital & Being Transparent about It

It hurts to get close to something that you want and then not get it, doesn’t it? When we’re talking about money and business, this situation is even more painful. Furthermore, talking about the situation does nothing but add more grief to an already complicated situation.

Are Likes and Retweets the New Links?

Search has been evolving for years, and it looks as though its really starting to enter a new era entirely. While search and social media may be two different animals, it is becoming more clear that they’re directly related, and will continue to be more mixed into one another.