P&G Cuts 1,600 Jobs: Marketing On Facebook, Google Is “More Efficient”

You have seen these Old Spice ads: You’re not alone, either, because nearly 40 million people have seen that ad on YouTube alone. Who knows what the total tally of viewers is once you add estimates of people who actually…

Photoshopped Ads May Happen A Lot Less

Get ready, America: your celebrities in magazines are about to start looking a lot like the rest of you. In other words, expect to see models and such types to be a lot less photoshopped in pictures next year. In…

P&G Rolls Out Ecommerce Site

Proctor & Gamble officially introduced its new online shopping website today called the eStore after several months of testing with 5,000 consumers.

The eStore is owned and operated by ecommerce firm PFSweb and will feature a wide range of P&G brands including Tide, Pampers, Olay, CoverGirl, Swiffer and Febreze.