Facebook announced new changes to how it ranks content in the News Feed. For one, they’re giving more weight to the time a user spends viewing the content. The company says it has learned that the time people chose to…
Facebook Pages Start Displaying Reach, Clicks Under Posts
Facebook is showing Page admins how well their posts are doing in a new way. You can now see the number of people reached and the number of clicks on any given post. This includes organic reach. This information appears…
Facebook Might Give Users More Control over News Feed
Facebook is still testing ways to let users prioritize particular friends and pages in their news feed – something that could be good news for all the pages out there that continue to suffer from reach issues. TechCrunch spotted a…
Facebook Is Rolling Out Another News Feed Algorithm Change
Facebook announced that it’s rolling out another change to its News Feed algorithm that takes into account the time users spend on stories. Long story short, if users spend more time looking at a post, Facebook is going to assume…
Facebook’s Organic Reach Murder Is Sending Brands to Instagram in Droves – But Are They Following a Sirens’ Song?
At this point, brands probably feel like it would be more effective to don dinosaur costumes and shout on the street corner than to post stuff to Facebook. Brands’ organic reach has been murdered by the social network – a…
Yelp Buys Eat24 For $134 Million
Yelp just announced that it has acquired Eat24, the web and app-based online food ordering service that made headlines last year when it “broke up” with Facebook. The deal is valued at $134 million, consisting of stock and cash. The…