Demand Media’s Strategy of Penetrating Major Media Outlets

Late last week, reports surfaced of Demand Media and USA Today reaching a deal in which Demand would contribute content to USA Today’s website. This is interesting because it’s an example of the controversial Demand Media penetrating mainstream news media. I spoke with Demand about the partnership and the prospect of similar partnerships in the future.

Globalizing Local News From Mainstream to Citizen Journalists

Allvoices is an online news destination that features a mix of aggregated professional news content and citizen-contributed reports, both from numerous channels. It’s been steadily growing in popularity. After a couple years of existence, the company tells WebProNews it’s getting over 4 million uniques and contributors from over 130 countries. I spoke with Allvoices CMO Aki Hashmi about what makes this site tick, as well as a new announcement it made today.

How it Works

Yahoo Enhances Search for Sports and News

Yahoo is rolling out some new search enhancements for Yahoo Sports and Yahoo News on this April Fools Day, and Yahoo’s Tricia Stream tells WebProNews it’s "no joke." She says it’s evidence of the company’s "continued innovation in search and the benefits of weaving compelling search experiences throughout the Yahoo! network."

Are You Getting Your Content in Front of News Seekers?

Getting press coverage can mean a great deal for gaining traffic and overall exposure for your business. That said, there are also ways to take some initiative yourself in getting some exposure from news search.

Twitter Responsible For Very Little Visits To News and Media

The latest post from Hitwise discusses where users travel after leaving Twitter. The post further breaks down the various news and media sites which receive the greatest traffic from Twitter.
 

How the Crowd is Changing the News (SXSW)

Here at SXSW, we attended the session "CrowdControl: Changing the Face of Media or Hype?" At the end, one of the speakers asked the crowd, which they thought it was. Almost everybody responded with the former, while maybe one or two raised their hand for hype.

Americans Favor Online News Over Newspapers

The Internet is now the third most-popular news platform, behind local and national television news and ahead of national print newspapers, local print newspapers and radio, according to a new survey out today.

The survey of 2,259 U.S. adults, conducted jointly by the Pew Internet & American Life Project and the Project for Excellence in Journalism, found 59 percent of respondents gets news from a combination of online and offline sources on a typical day.

Google Buzz Draws New Content-Scraping Controversy

Update 2:  Google offered the following statement: "Buzz can only expand to show whatever was in the underlying feed. For example, if an item is truncated in the feed to only include 200 characters, then Buzz will only show 200 characters."

Google Looking to Split Print Pages into Individual Web Articles?

Back in 2008, Google filed a patent, which was recently published for public viewing. The patent is called "Segmenting Printed Media Pages Into Articles," and appears to imply that the company wants to take individual articles from print publications and turn them into individual articles on the web. The abstract says:

What if Facebook Added a “Blog” Tab?

Facebook wants to keep users on Facebook. So far, they are doing a pretty good job of that. More and more people are spending more of their online time on Facebook, not to mention, spending more time connected to the web in general (at least partially due to rising use of smartphones).

How much time do you spend on Facebook in a month? A week?
 Let us know.