Should Facebook Give Users an Unfiltered News Feed?

We recently asked readers of Google and Facebook should be filtering our content for us? Many of you said no, but that’s what both have been doing for quite some time through various forms of personalization. It’s partially about noise…

Facebook Gives Users More News Feed Options

Facebook is now giving users a way to better filter their news feeds so they can really see the content they want. In the past, users have been able to choose whether they want to view "top news", which is a collection of updates that Facebook has deemed most important for you to see based on various algorithmic factors, or "most recent", which just showed you everything in reverse-sequential order.