Here’s What You Need to Understand About Gen-Z’ers Before You Try to Sell Them Something

Every generation is grouped according to the time its members were born, but for years now, there’s been an ongoing debate about the specific cutoff point between Millennials and Generation Z.

Growing Number of Millennials and Gen Z’ers are Quitting Social Media According to New Research

Millennials and those in Generation Z are the most avid users of social media. Almost everyone in these demographics has one or more social media accounts. So the news that an increasing number of people from these two groups are…

Selfies Really Are As Mind-Numbingly Popular As You Perceive Them to Be

If you asked me, my off-the-cuff answer to “what percentage of your Facebook feed consists of selfies” would be about half. Same goes for Instagram. Turns out, that isn’t that ridiculous of a statement. People really do love their selfies,…