McDonald’s Replaces #McDStories With New Hashtag Campaign

Remember last weekend when McDonald’s social media campaign #McDStories backfired on them? Well, the fast food giant is at it again. McDonald’s started a new social media campaign today called #LittleThings. The hope is that they can avoid the terrible…

#McDStories: Social Marketing Gone Bad (And Dirty)

McDonald’s has tasted the dark side of Twitter, following the launch of a marketing strategy involving the hashtag: #McDStories. On 01/18, McDonald’s tweeted: @McDonaldsMcDonald’s“When u make something w/pride, people can taste it,” – McD potato supplier #McDStories http://t.co/HaPM5G9F 3 days…

Detachment Trailer, Mr. Belding on WWE Raw, & McDonalds’ Mouse

A viral video is one that becomes popular through the process of Internet sharing, via social media, sharing sites, or good ‘ole email. Everyday we highlight some of the best that are currently viral and some that are trending that…

McDonald’s Starts Plant A Tree Movement, Reddit Decides To Help

The power of the Internet can be summed quite nicely with the concept of crowdsourcing. Using the Internet to organize like-minded individuals for a common cause–in this case, McDonald’s and their Plant a Tree movement–has caused many different events and…

Gawker Attack Sends Ripples Throughout the Web

I can’t remember the last time we’ve seen so many hacking (and related) stories in the news, particularly in which so many big name brands were affected in such a short amount of time. Last week, of course the big stories were about "Anonymous" taking down MasterCard, Visa, PayPal, etc.