Groupon has signed a national agreement with The McClatchy Company to distribute exclusive content to McClatchy’s sites in 28 U.S. markets.
Visitors to McClatchy sites will get deals from Groupon that aren’t even available at Groupon.com. These will initially launch in Sacramento and Kansas City, with other regions following over the coming months.
Newspaper company McClatchy said today it is rolling out WebVisible’s online marketing platform to all 29 of its U.S. markets in an effort to boost advertising revenue.
WebVisible says its platform will give McClatchy’s local advertisers a better way to get found in newspaper listings, newspaper websites, search engines, or via mobile phones or navigation devices.