Will These Facebook Video Ads Attract The Right Kind Of User Attention?

Facebook announced on Tuesday that it is testing a new promoted video format in the News Feed, starting with one for the new film Divergent on Thursday. Do you think users will accept these ads? Will they be effective for…

Already Bitching About Facebook’s New Video Ads? Well, Stop.

Facebook’s new video ads are pretty much the most tolerable kind of video ad around, so stop your bitching before it even starts. You know, unless you want to quit internetting altogether. In that case, you probably have a point…

Facebook Launches Video, CPA Bidding For Mobile App Ads

A year ago, Facebook launched mobile app install ads, and today, they get video support and the ability for developers to set cost per action bids. Video ads will appear in the mobile news feed when the user clicks the…

Facebook Video Update Paves The Way For Video Ads

Back in July, we got word that Facebook would be bringing video ads to users’ News Feeds in the near future. Well, that near future isn’t here just yet, and probably won’t be for a while. In the meantime, Facebook…

Will Consumers Buy Into Facebook’s Video Ads?

By now, almost everybody is aware that Facebook is planning on introducing video ads into users’ News Feeds before the end of the year. Before that happens though, Facebook has to nail the execution. After all, one wrong move and…

AdBlock Plus Vows To Block Facebook Video Ads

As previously reported, Facebook video ads are on the way, with Facebook expected to charge between $1 million and $2.5 million for an ad to run for a single day. Facebook has been working on video ads for months, but…