Twitter’s Expected Evolution Could Be Great For Businesses

Change is coming to Twitter. The word is that Twitter will soon expand its character limit. It’s always been famous for 140 characters, but in the coming months, it’s poised to expand that limit greatly. From a business perspective, do…

Why You’re Probably Not Doing Personalization Well Enough

SAP’s hybris released some interesting findings about how companies use personalization. In short, the company found that brands are failing at personalization at the expense of customer experience. Is personalization a significant part of your efforts? How do you personalize…

Yet More Business-Friendly Facebook Page Features Added

Facebook announced on Tuesday that over 50 million businesses are now using Facebook Pages and that these pages see 2.5 billion comments each month. The company also announced some new Page features for businesses. For one, you can now set…

Twitter Finds Faster Responses Lead To Greater Revenue

These days, more and more people are reaching out to businesses on social media channels seeking customer service. On Twitter, they expect businesses to be listening, and they expect to be helped in a timely fashion. That doesn’t always happen,…

Salesforce Infographic Looks At 2015 State of Customer Service

Salesforce polled 1,900 “global customer service leaders” about their practices. Findings can be found in the new 2015 State of Service Report. “Just a few years ago, customer service was an after thought for most companies,” says Salesforce’s Matt Wesson.…

Businesses Really Need To Get Better At This (And Quick!)

Both Facebook and Twitter have been giving businesses more tools to improve their customer service efforts, but when it comes to responding to messages from consumers on social media, things just don’t seem to be improving much. Do you struggle…

Google’s Apology for World Series Fiber Outage: Two Free Days

In terms of worst times for an outage, Game 1 of the World Series is pretty high on the list. Unfortunately, that’s what happened to many in the Kansas City area as their Royals took on the New York Mets…

Time Warner Cable’s New Ad Strategy: Poke Fun at Crappy Customer Service

A few years ago, Domino’s Pizza started talking about how much Domino’s Pizza sucked. That sort of ad campaign – the we know we suck but now it’s going to be better campaign – isn’t new, but now it’s being…

This Is A Disturbing Stat For Businesses

Businesses have a long way to go when it comes to online customer service, particularly on social media channels, which is where more and more people are seeking to interact with them. Are you making efforts to improve your customer…

Facebook Gives You A Guide To Page Messaging

Earlier this month, Facebook launched Page Messaging, which gives customers more ways to send private messages to businesses and Page admins ways to manage and respond to them. Users can send Pages messages through local awareness ads, and Pages will…