How to Figure Out What Your Potential Customers Really Want

It doesn’t matter how good your product is or whether you offer the best service. Consumers will not purchase it or hire you if they don’t want or need what you’re offering. You also won’t be able to convince anyone…

How to Leverage Testimonials From Social Media to Make More Sales

Getting new customers to buy from you is a challenge you’ll likely have to deal with for as long as you own your business. However, a good testimonial goes a long way in swaying a person’s opinion about a product.…