Facebook Gives Pages More Data On Their Call-To-Action Buttons

Facebook is providing Page admins with new insights into how users interact with their call-to-action buttons. Some admins are seeing a new “Actions on Page” tab in Page Insights. TheNextWeb’s Matt Navarra tweeted about the feature (via AdWeek): Facebook has…

Facebook Launches New Call To Action Options For Mobile App Ads

Facebook has announced some new mobile app ad options to developers to help drive up engagement. The ads let developers make use of seven specific call to action choices to include in their apps. These include: Open Link, Use App,…