Brand Transparency: Why It Should Matter to Your Business

Consumers nowadays have become savvier, thanks to the easy accessibility of information via the Internet. They are not easily swayed by false advertising claims and fancy marketing spiels. Younger consumers have become especially more loyal to brands that appear to…

5 Slackbots to Improve Your Business Operations in 2018

Slack has become one of the most widely used team collaboration tools on the market due in large part to its flexibility. More than just a messaging platform, Slack offers a variety of customizable tools and apps to its over…

Quick Guide to Choosing the Right CRM Software for Your Business

Building and maintaining positive relationships with customers is a key factor in a company’s success, regardless of what industry or niche it’s operating. While this might not be a challenge for a small business or a local company, it will…

Salesforce Offers New AI Features to Small Businesses

Most Corporations have the advantage of unlimited access to all the features a CRM (Customer Relationship Management) platform offers. Now small businesses can also enjoy this perk as well. During Salesforce’s yearly Dreamforce conference, the company announced that one of…

5 Ways Data Visualization Benefits Your Business in 2017

The challenge for businesses is how to interpret and break down big data in a manner that is easily understandable not just from top to bottom of the organization, but also for their clients as well. This is where data…