Google+ Aims To Lower Your Site’s Mobile Bounce Rate

Google announced the launch of content recommendations for mobile sites via the Google+ Platform. By adding a line of code, webmasters can encourage users to look at more of their articles when they’re browsing mobile sites, by delivering recommended (by…

Google: Use This Code To Adjust Your Bounce Rate

Google put out an interesting post on the Google Analytics blog today about how to track adjusted bounce rate. For the record, Google apparently does not use bounce rate as a ranking signal, but that doesn’t mean it’s not an…

Matt Cutts: Google Doesn’t Use Bounce Rate

There’s been a lot of talk over the years (especially post Panda update) about whether or not Google uses bounce rate as a ranking signal. In fact, even this morning at SMX Advanced in the SEO Periodic Table session, the…

Google Algorithm Update – Is Bounce Rate a Ranking Signal?

Update: Looks like we have a direct answer now. Forget for a moment everything you think you know about Google and how they rank content. Put yourself in the role of a person who is tasked with ranking results. One…

Adobe Launches Site Search Tool to Keep Visitors from Leaving Your Site

Adobe has introduced a new tool for site search powered by Omniture, aimed at helping marketers anticipate visitor search intent and promote relevant products and content. It’s called Search&Promote. The real goal of the tool is to cut down bounce rates.