Infographic: Publishers Can Increase Revenue With Better Big Data Analysis

Yieldex has put out a new infographic about how publishers can stop missing out on lost revenue opportunities with more accurate forecasting. It analyzes how big data analysis of online ad inventory can result in more accurate forecasting and optimization,…

Report: Big Data A Priority Among Marketers, But Struggles Continue

Marketers are struggling to make use of big data, despite sentiments that it is “changing everything,” according to a new report from eMarketer, which has culled together data from multiple surveys. It first looks at data from last summer from…

Dell Acquires Analytics Company StatSoft

Dell today announced that it has acquired StatSoft, an analytics solutions company that specialized in predictive analytics software, data mining, and data visualization. According to Dell’s announcement the acquisition will put StatSoft and its experts into Dell’s big data division,…

Oracle Is Buying BlueKai For Big Data Marketing

Oracle announced on Monday that it has signed an agreement to acquire cloud-based big data platform BlueKai, which offers a solution for personalizing marketing campaigns. According to Oracle, BlueKai has the “world’s largest third party data marketplace to augment a…

Microsoft Details The Future Of SQL

Microsoft, like any other major tech company today, is all about big data. As more companies demand more data, Microsoft will have to step in with even bigger offerings on its server platforms to serve those needs. To that end,…

Amazon Redshift Gets Faster Data Nodes

Early last year, Amazon Web Services made Redshift available to the world. The service promised a “fast and powerful, fully managed, petabyte-scale data warehouse in the cloud.” AWS fulfilled that promise, and it’s now making it even better. Amazon Web…

Big Data Market to Hit $32 Billion in Four Years

As the world’s information grows at breakneck pace, business are more desperate than ever to parse the overwhelming volumes of data that they now have access to. The enterprise industry surrounding “big data” has grown significantly, but analysts are now…

Big Data Spending to Surge This Year

As technology manufacturers deal with falling PC sales, many companies are turning to their enterprise solutions and services businesses to shore up revenues. One of the solutions that shows the most promise is the burgeoning big data industry. As the…

Big Data Industry to Hit $114 Billion by 2018

As billions of people around the world pump massive amounts of information through the internet every day, business (and the NSA) are going to need solutions to parse their data. Some of the smartest people in the world are now…

IBM To Acquire StoredIQ To Help Companies With Big Data

IBM announced today that it has entered an agreement to acquire StoredIQ, which the company says will help it advance its efforts to help clients derive value from big data and respond more efficiently to litigation and regulations. The company…