If Christina Hendricks had listened to her former agency, Mad Men may not have had the character of Joan as we know her today. Apparently these misguided souls believed that if Hendricks took the role, she’d be committing career suicide!…
Strata Survey Looks At Agency Ad Trends
Strata has a new report out finding that, unsurprisingly, Facebook leads social media in advertising by agencies, with 86% saying they will likely use the platform in client campaigns. YouTube is in second place with 62% followed by Twitter at…
Google Scraps GAP, Launches AdWords Certification Program
Google is retiring the Google Advertising Professionals (GAP) program, and replacing it with the new Google AdWords Certification program.