Twitter ad chief Matt Derella is at Advertising Week in New York City spreading the message that Twitter video advertising is the best platform to reach valuable audiences when they are most receptive.
AOL Extends Publicis Partnership Into Programmatic Video, Linear TV
At Advertising Week in New York City, AOL and Publicis Groupe announced an expansion of their six-year partnership into programmatic video and linear TV advertising. As a result, VivaKi and all agencies inside of Publicis Groupe will gain access to…