Amazon Connect is reshaping the customer service sector by using generative AI to augment, rather than replace, human agents. This deep dive explores how AWS's "Better Together" strategy leverages real-time intelligence to handle rote tasks, allowing humans to focus on empathy, while analyzing the economic and competitive implications of this shift.
Welcome to the age of AI-driven customer service, in which a silent UX revolution is taking place. Learn what your business can do to keep up with the latest trends.
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