Seattle startup Optimly built a public AI Brand Index so companies can claim, correct and measure what chatbots say about them. After winning major pitch competition honors and raising $900k, the firm charges $100-$799 monthly while pushing toward results-based pricing. Brands finally gain tools to shape AI perception with proof that changes work.
Side events at TechCrunch Disrupt 2026 offer brands independent platforms to host tailored experiences like workshops, receptions, and summits alongside the main conference. With strategic planning, targeted programming, and authentic content, these events deliver deeper engagement, quality leads, and lasting impact. Companies that execute them well gain significant competitive advantage.
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