During dual media events in both New York and London HTC Corporation today officially unveiled its long-rumored new HTC One smartphone. Dubbed the HTC One (M8), the device is HTC’s latest flagship smartphone and carries on the manufacturer’s tradition of providing high-quality device for the high-end smartphone market.

Throughout the past few months rumors and leaks have detailed almost every aspect of the new HTC One. The official announcement confirms many of these features and specs, making the HTC One (M8) one of the worst-kept secrets in the tech industry.

Like previous HTC One smartphones the HTC One (M8) boasts a metal unibody case. The device has a 5-inch 1080p display (no Ultra HD yet, as predicted due to manufacturing difficulties).

The new smartphone also has dual rear cameras with dual flash that HTC says will help the device take pictures in a wide range of lighting conditions. The cameras’ depth sensor is also included for what HTC calls “a range of artistic effects and tools.” The device also has a 5MP front-facing camera.

On the inside, the HTC One (M8) has a 2.3GHz quad-core Snapdragon processor, 2GB of RAM, and a 2,600 mAh battery. The device comes with either 16GB or 32GB of internal storage and supports extra microSD card storage of up to 128GB.

“In 2013 we introduced the best smartphone in the world, but we never stopped challenging ourselves and the status quo in this category,” said Peter Chou, CEO of HTC. “As pioneers in mobile innovation, we continue to design and build devices that will dazzle, inspire and transform the smartphone industry. Today I’m proud to launch the most stunning, intuitive and advanced handset that the industry has seen to date, the new HTC One (M8).”

The HTC One (M8) was rumored to be launching sometime in April, but HTC has vastly improved its launch efforts this year. The new device is available for purchase through all major (and most minor) mobile providers and smartphone retailers as of today. The unlocked version of the smartphone retails for $650 and come in “Gunmetal Gray,” “Glacial Silver,” and “Amber Gold.” The Amber Gold can only be bought through Best Buy at launch.