LinkedIn's SlideShare Expands Its Analytics Offering

Chris CrumBusiness

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LinkedIn announces is opening up analytics feature previously only available to premium SlideShare users to all users.

"Really helpful in slicing, dicing and understanding your traffic so you can understand and do more of what’s working (and less of what’s not)," a spokesperson for the company said in an email.

The offering gives you insights into geographical distribution, traffic sources, and timing.

"Understand how your audience is discovering your content, and evaluate which channels work for you," the company said in a blog post. "Understand seasonal variations in your view count — and what days of the week and month perform better when posting content than others."

SlideShare has also made improvements to its view counts, so you may notice that if you were already a premium user.

They are also providing a look at the top SlideShares of the year.

In other LinkedIn year-end list news, earlier the company shared the top skills of the year that are getting people hired.

Image via SlideShare

Chris Crum

Chris Crum has been a part of the WebProNews team and the iEntry Network of B2B Publications since 2003. Follow Chris on Twitter, on StumbleUpon, on Pinterest and/or on Google: +Chris Crum.