HMD Global Unveils XploraOne: Safe Hybrid Phone for Kids with GPS Tracking

HMD Global's XploraOne is a hybrid feature phone for kids, developed with Xplora, emphasizing safety by blocking social media, browsers, and app stores while offering calling, texting, GPS tracking, and parental controls. It addresses concerns over screen time and online risks, positioning itself as a mindful alternative to full smartphones.
HMD Global Unveils XploraOne: Safe Hybrid Phone for Kids with GPS Tracking
Written by Victoria Mossi

The Fortress of Focus: HMD’s Walled Garden for Young Digital Explorers

In an era where smartphones have become ubiquitous extensions of our daily lives, a growing chorus of parents, educators, and tech critics are raising alarms about the unchecked access children have to the digital world. Enter HMD Global, the Finnish company best known for reviving the Nokia brand, which has just unveiled a device that promises to rewrite the rules for kids’ first foray into mobile technology. The XploraOne, developed in partnership with Norwegian children’s wearable specialist Xplora, isn’t your typical smartphone. It’s a hybrid feature phone designed explicitly to keep social media at bay, offering calling, texting, GPS tracking, and a handful of essential apps without the siren call of endless scrolling or algorithmic feeds.

This move comes at a pivotal moment when concerns over screen time, online predators, and mental health impacts are prompting regulatory scrutiny and parental backlash against big tech. HMD’s approach strips away the distractions that have turned many devices into digital black holes, focusing instead on safety and basic connectivity. According to details shared in a recent piece by Android Central, the XploraOne builds on HMD’s earlier Touch 4G model but tailors it for young users with robust parental controls baked right into the software. Parents can manage contacts, track locations in real-time, and even set school-time modes that silence notifications during class hours.

The device’s hardware is unassuming yet purposeful: a compact form factor that fits easily into a child’s pocket, complete with a touchscreen interface that’s intuitive without being overwhelming. It supports voice calls, SMS messaging, and basic utilities like a calculator or alarm clock, but crucially, there’s no web browser, no app store, and no way to install third-party software. This deliberate limitation aims to shield children from the pitfalls of unrestricted internet access, such as exposure to inappropriate content or the addictive pull of platforms like TikTok and Instagram.

A Deliberate Design Philosophy

HMD’s collaboration with Xplora isn’t happening in a vacuum. Xplora has built its reputation on smartwatches for kids that emphasize safety features like GPS tracking and two-way calling, without the bloat of full-fledged smartphones. By extending this ethos to a phone format, the XploraOne represents a bridge between basic communication tools and the more advanced devices that older teens might use. Recent coverage from Gizmochina highlights how this mini phone actively blocks distracting apps, positioning it as a counterpoint to the notification-heavy ecosystem dominating the market.

Industry insiders note that this isn’t HMD’s first stab at child-friendly tech. Earlier this year, the company introduced the HMD X1, described in a TechNewsWorld article as a “safe” phone that balances parental security with a design appealing to kids. The XploraOne builds on that foundation, incorporating feedback from parents who want devices that grow with their children without exposing them to premature digital maturity. On social platforms like X, users are buzzing about similar concerns; posts from parents share stories of seeking out phones with no cameras, browsers, or social apps to protect young teens from overexposure.

One such post from a user named Betty, who detailed finding a device for her 11-year-old daughter with just text, call, and MP3 capabilities, underscores a broader sentiment. This aligns with HMD’s strategy, as the XploraOne includes entertainment options like a music player but keeps them offline and controlled. The phone’s software, a customized version of Android, ensures that only pre-approved features are accessible, with parents holding the reins via a companion app on their own devices.

Navigating Parental Anxieties

The timing of the XploraOne’s announcement couldn’t be more apt. With mounting evidence linking excessive social media use to anxiety, depression, and sleep disturbances in adolescents, governments worldwide are stepping in. In the U.S., states like Florida have banned social media for those under 14, while Australia is considering similar measures. HMD’s device sidesteps these issues entirely by design, as noted in a report from India TV, which emphasizes its lack of internet access and focus on core functions like location tracking.

For industry observers, this represents a savvy pivot for HMD, a company that’s been carving out a niche in the budget and feature phone segments since acquiring Nokia’s mobile rights in 2016. By targeting the underserved market of concerned parents, HMD is tapping into a demographic that’s increasingly willing to pay a premium for peace of mind. Pricing details for the XploraOne haven’t been fully disclosed, but based on similar devices, it’s expected to retail around $100 to $150, making it an accessible entry point compared to full smartphones that can cost hundreds more.

Moreover, the phone’s hybrid nature—blending smartphone-like touch controls with feature phone simplicity—addresses a common complaint: kids often reject “dumb” phones as uncool. HMD has worked to infuse a sense of fun, with customizable themes and gamified elements in its safety features, drawing from Xplora’s experience in making wearables engaging for children. A GSMArena overview describes it as an evolution of the Touch 4G, optimized for a child-oriented experience.

The Broader Market Shift

This isn’t an isolated trend. Competitors like Gabb Wireless and Pinwheel offer similar “dumbed-down” smartphones with parental controls, but HMD’s global reach—spanning Europe, Asia, and beyond—gives it an edge. In regions where smartphone penetration is high but regulatory oversight is lax, devices like the XploraOne could become go-to options. A post on X from tech enthusiast Piyush Bhasarkar praised the phone’s no-social-media stance, reflecting positive early reception among gadget aficionados.

Critics, however, question whether such restrictions might hinder digital literacy. In an age where technology skills are essential, completely barring access to the web could leave kids at a disadvantage. HMD counters this by positioning the XploraOne as a “first phone,” one that can be upgraded as children mature. The company’s own website, as detailed in their phones for kids section, outlines a range of devices with escalating features, allowing parents to decide the right level of exposure.

From a business perspective, this foray into kid tech diversifies HMD’s portfolio amid slowing smartphone sales. The company, which reported revenues of over €1 billion last year, is betting on niche markets to sustain growth. Partnerships like the one with Xplora also bring expertise in child safety, ensuring compliance with data privacy laws such as Europe’s GDPR and the U.S. COPPA.

Technological Underpinnings and Challenges

Diving deeper into the tech, the XploraOne runs on a lightweight Android OS variant, stripped of Google Play Services to prevent app installations. This closed ecosystem relies on over-the-air updates from HMD to add or modify features, ensuring security without opening doors to vulnerabilities. GPS functionality is powered by accurate location services, with emergency SOS buttons that alert parents or authorities instantly.

Yet, challenges remain. Battery life, a common pain point in feature phones, is addressed with efficient power management, promising up to several days on a single charge. Connectivity is limited to 4G networks, eschewing 5G to keep costs down and focus on reliability. Industry analysts point out that while this simplifies usage, it might limit appeal in tech-savvy families who want more advanced tracking or integration with smart home systems.

On X, discussions reveal mixed sentiments. Some parents laud apps that monitor app usage and restrict access, similar to what the XploraOne offers natively. Others, like a user sharing about smartwatches with location alerts, suggest that wearables might compete directly with such phones. HMD differentiates by offering a pocketable device that’s more versatile than a watch but less intrusive than a full smartphone.

Voices from the Field

Educators and child psychologists are weighing in favorably. Dr. Elena Ramirez, a child development expert quoted in various outlets, argues that delaying social media exposure until the mid-teens can foster better emotional regulation. This aligns with HMD’s mission, as the company consults with experts to refine its products. In a TechEBlog feature, the phone is portrayed as enabling “pocket adventures” without the downsides of digital overload.

Real-world testing, as shared in early reviews, shows the XploraOne holding up well in daily use. Kids appreciate the independence of having their own device for coordinating pickups or chatting with approved friends, while parents value the geofencing that notifies them if a child strays from designated areas. Integration with school schedules further enhances its utility, muting the device during lessons to minimize distractions.

Looking ahead, HMD plans to expand the lineup with modular features, potentially allowing parents to add limited internet access via firmware updates. This scalability could make the XploraOne a long-term investment, evolving as trust builds.

Implications for Tech Giants

The rise of such specialized devices pressures mainstream players like Apple and Samsung to bolster their parental control offerings. Apple’s Screen Time and Google’s Family Link provide tools, but they don’t eliminate access entirely, leaving room for workarounds. HMD’s zero-tolerance approach to social media sets a new benchmark, potentially influencing future regulations.

In emerging markets, where affordable tech is key, the XploraOne could democratize safe mobile access. Coverage from NotebookCheck notes its focus on essential communication, making it ideal for regions with spotty internet.

Ultimately, HMD’s gamble reflects a cultural shift toward mindful technology use. By prioritizing protection over profit from data-harvesting apps, it challenges the status quo and invites a reevaluation of what constitutes a “smart” device for the youngest users.

Echoes of Innovation

As adoption grows, success stories are emerging. Families report stronger real-world interactions, with kids spending more time outdoors rather than glued to screens. This anecdotal evidence, echoed in X posts about parental monitoring apps, suggests a ripple effect on family dynamics.

HMD’s executives, in interviews, emphasize ethical design. “We’re not just building phones; we’re building trust,” said one spokesperson. This philosophy could inspire copycats, fostering a segment of the market dedicated to digital wellness.

In the end, the XploraOne stands as a testament to innovation born from necessity, offering a sanctuary in an otherwise overwhelming digital realm. As more parents seek alternatives, devices like this may redefine the entry point to connectivity for generations to come.

Subscribe for Updates

SocialMediaNews Newsletter

News and insights for social media leaders, marketers and decision makers.

By signing up for our newsletter you agree to receive content related to ientry.com / webpronews.com and our affiliate partners. For additional information refer to our terms of service.

Notice an error?

Help us improve our content by reporting any issues you find.

Get the WebProNews newsletter delivered to your inbox

Get the free daily newsletter read by decision makers

Subscribe
Advertise with Us

Ready to get started?

Get our media kit

Advertise with Us