Facebook, Instagram Lose A Little More Friction

Josh WolfordSocial Media

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It has just become a little bit easier to share your favorite sepia-toned mini masterpieces with your adoring Facebook friends, as Instagram users now have a new way to share photos across the platform.

Monday's version 2.5 update gives users the opportunity to optionally share their photo "likes" to Facebook

That means that every time you double-click one of your Instagram pals' photos, or click the "like" heart below it, that photo will be pushed to your Facebook Timeline as well as your friends' News Feeds and Tickers.

The "like" sharing is not active by default. to enable it, simply go to your settings > sharing settings > Facebook and you'll see the option:

Authorizing through Facebook will prompt users to confirm sharing their "likes," which will also notify them that thy can always change their minds and reverse the frictionless flow in settings. Indeed, one drunken like-happy evening may force you to rethink your decision.

If you continue on with the "like" sharing and actually like one fo your Instagram friend's photos, here's what it will look like on your Facebook friends' News Feed:

Of course, we all remember that Facebook acquired Instagram back in April for a cool billion dollars, and that month saw Instagram traffic shoot up 78%. The Instagram app allows social sharing to Facebook, Twitter, Flickr, Foursquare, and Tumblr. Facebook is the only one of them that currently has this kind of frictionless sharing of "liked" photos.

Josh Wolford
Josh Wolford is a writer for WebProNews. He likes beer, Japanese food, and movies that make him feel weird afterward. Mostly beer. Follow him on Twitter: @joshgwolf Instagram: @joshgwolf Google+: Joshua Wolford StumbleUpon: joshgwolf