Facebook Pages Are Becoming Online Shops

Facebook is now testing shops with buy buttons on Facebook Pages for select businesses, according…

Selling To Customers Through ‘Shoppable Videos’

Everyone knows online video can be a great way to market businesses and products, but…

Study Looks At Most Used Digital Shopping Tools And Their Influence

A recent Epsilon study (via MarketingCharts) looked at which digital tools shoppers are using and…

Salesforce Report Looks At Social Media Ad CPM Trends

Salesforce released its Social.com Q1 2015 Advertising Benchmark Report, analyzing data from over a trillion…

How Should B2B Companies Approach Pinterest?

Are there benefits to spending time and resources on Pinterest when you’re a B2B company?…

What Businesses Should Know About Pinterest’s New Buyable Pins

Pinterest announced on Tuesday that it is starting to launch Buyable Pins on iPhone and…

Here’s Why It’s Getting Harder To Ignore Instagram For Marketing

Instagram unveiled some improvements to its mobile apps this week, which could help marketers increase…

This Is How Your Business Should Be Using Twitter’s Periscope

Twitter is giving businesses tips and “inspiring examples” of how they can use its recently…

Shopify Merchants Can Start Using The Facebook Buy Button

Shopify and Facebook announced an expanded beta test for the Facebook buy button, which was…

Is Facebook More Effective Than Pinterest For Ecommerce?

According to a new study, the answer is yes. There’s some interesting research out from…