Making B2B Marketing More Social

B2B marketers have joined the social media marketing movement in droves. In fact, Forrester Research…

Will Local B2B Be the Next Web Trend?

Most of you would probably agree that local is one of the biggest trends on the web these days, fueled by a variety of factors: increased mobile and smartphone usage, localized deals services (like Groupon), and of course search. Local is a major focus of Google right now, as evidenced by an increasing number of local results being returned for queries, as well as products like Google Places, Hotpot and Google Offers. 

LinkedIn to Acquire B2B Ratings Provider ChoiceVendor

LinkedIn announced that it  has agreed to acquire ChoiceVendor, which is a company that provides ratings and reviews of B2B service providers in more than 70 categories across the United States.

ChoiceVendor is based in San Francisco and was founded by CEO Yan-David Erlich and VP of engineering Rama Ranganath.