The best Fortnite player in the world, ‘Ninja’ Tyler Blevins, says he currently makes more than $500,000 a month and may just become the world’s first $10 million a year gamer.
MediaTransformationUpdate
MediaTransformationUpdate
Netflix Must Create Ad Model or Raise Prices
Netflix announced that their original movie ‘Bird Box’ generated over 45 million streams in just the first week making it the best first 7 days ever for a Netflix film. However, some analysts say that their $12 billion in debt and mounting costs will require Netflix to either raise subscription prices again or create an advertising model.
Cross-Media Campaign Execution is a Pain Point for Media Companies
“The biggest pain point for media companies today with regards to cross-media campaigns is the execution,” says Susie Hedrick who is SVP of North America Sales at WideOrbit. “The more complex the sale, the more complex the buy, the harder it gets.”
Discovery CEO: We’re Trying To Create a Golf Netflix
In announcing a wide-ranging content deal with golf legend Tiger Woods, Discovery CEO David Zaslav says that what we’re trying to do is really create a golf Netflix. Discovery’s strategy is partnering with high profile personalities such as Tiger and Oprah and to provide quality non-scripted programming globally.
SiriusXM CEO: Pandora to Make Sirius Subscribers More Sticky
SiriusXM CEO James Meyer says that Pandora will make Sirius subscribers more sticky and will overall reduce churn. Meyer indicates that Pandora’s focus on advertising revenue will also help Sirius monetize the two-thirds of auto sales free trials that don’t convert to a paying SiriusXM subscriber.
Former ESPN President Says Streaming is the Future of Sports Viewing
There’s very little doubt that the way fans are going to get their sports in the future, in the near future in some places, and in the medium future, other places are through a streaming service. It’s the future of sports viewing.
Tim Draper: These Guys Transformed the World and We Should Thank Them
Legendary investor and political activist Tim Draper says that instead of getting on the case of Elon Musk, we should be thanking him other transformational entrepreneurs such as Steve Jobs and Travis Kalanick.
Pandora Co-Founder: Apple, Amazon, Google is Going to Rue the Day They Let Pandora Get Away
Tim Westergren, Co-founder, and former Pandora CEO commented on CNBC’s Fortt Knox show: I think that Apple, Amazon, Google is going to rue the day they let Pandora get away from them.
Why Live Streaming Should Be Part of Your Marketing Strategy in 2018
More and more brands are using live streaming to reach their audience and promote their…
We Don’t Sell Products, We Sell Change
“I actually believe that we don’t sell products, we sell change,” says Tiffani Bova, Customer…