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Alphabet Board Investigating How Executives Handled Sexual Misconduct Cases

CNBC is reporting that the board of directors for Alphabet, Google’s parent company, is investigating…

Search Console
Google Announces New Speed Report in Search Console

Today Google announced the immediate availability of a new Speed report in Search Console. Originally…

Google Search Page
Google Updates Its Search Algorithm: Brings Neural Network Techniques to Search

Whenever Google updates, tweaks, replaces or improves its search algorithms, webmasters the world over anxiously…

Google
Google Scores Win In “Right to Be Forgotten” Case

Google received a welcome victory in the European Union’s highest court in relation to the…

The Secrets of YouTube’s Ranking Algorithm with HubSpot SEO expert Braden Becker
View Velocity Is The Secret To Ranking On YouTube

“To determine rankings on their platform, YouTube uses a metric called the View Velocity,” says HubSpot SEO expert Braden Becker. “The View Velocity metric measures the number of subscribers who watch your video right after it’s been published. The higher your videos view velocity the higher your videos will rank.”

Neil Patel’s Content Marketing Strategies for 2019

In 2019, you need to think differently about your content marketing strategies. Google has so much content on the same topics that it’s difficult for average content to rank. You need to constantly create new fresh content that is unique.

How HubSpot is Using Surround Sound Marketing Strategy to Drive Sales

“There is a very smart individual at HubSpot named Alex Birkett based out of Austin, Texas,” says Scott Tousley of HubSpot. “He is working on this concept that is really starting to take off called Surround Sound Strategy. Essentially what that means is that it runs with the notion that marketers are selfish.”

What if Bing Became the Free Speech Search Engine?
What if Bing Became the Free Speech Search Engine?

Bing has a real opportunity to gain market share on Google for the first time in years. Half the country believes that Google is slanting its algorithm and search results. What if Microsoft’s Bing started marketing itself as the free speech search engine? It could be the Pepsi vs. Coke of the digital age.

If It's a Streaming War We'd Like To Be an Arms Dealer, Says IAC CEO Joey Levin
If It’s a Streaming War We’d Like To Be an Arms Dealer, Says IAC CEO

“If it’s a streaming war we’d like to be an arms dealer,” says IAC CEO Joey Levin. “We want to send the product and services to people who are making video. Everywhere people interact they’re expecting video now. It used to be text, then it was images, and now it’s video.”

Enough is Enough - Tech Companies Values Need To Change, Says Salesforce CEO Marc Benioff
Enough is Enough – Tech Companies Values Need To Change, Says Marc Benioff

“I feel so strongly that we are at a point in our industry where enough is enough,” says Salesforce CEO Marc Benioff. “There are some things going on in regards to the manipulation of their consumers, the misuse of the data, and serious issues with privacy.”