Google Aims New Six-Second Bumper Ads At 'Snackable Videos'
Google Aims New Six-Second Bumper Ads At ‘Snackable Videos’

Google just announced a new six-second video ad format called Bumper Ads, which it will…

AdWords Account Managers Get New Alerting Framework
AdWords Account Managers Get New Alerting Framework

Google announced a new Alerting Framework for AdWords to help account managers (particularly those managing…

Google Helps You Eliminate Duplicate Conversions With Order IDs in Conversion Tags
Google Helps You Eliminate Duplicate Conversions With Order IDs in Conversion Tags

AdWords advertisers can now insert order IDs into AdWords conversion tags so duplicate conversions from…

Salesforce Launches Wave for Community Cloud
Salesforce Launches Wave for Community Cloud

In 2014, Salesforce launched Community Cloud, propelling itself into the fast-growing enterprise collaboration market. Last…