Can AI Replace Your Customer Service Representative?
Can AI Replace Your Customer Service Representative?

Businesses are quickly changing the way they operate by automating menial tasks with the help…

The Uncomfortable Truth About Brands' Customer Experience Strategies
The Uncomfortable Truth About Brands’ Customer Experience Strategies

The recent 2017 Global Customer Experience Benchmarking Report from Dimension Data confirmed that CX is…

How to Use In-Store Behavioral Data to Increase Sales
How to Use In-Store Behavioral Data to Increase Sales

We all know that online shopping behavior is tracked in order to increase sales, but…

Technology Helps Salespeople and the Customer Connect
Technology Helps Salespeople and the Customer Connect

Technology is impacting sales in a way never seen before as evidenced by Salesforce’s massive…

Facebook Launches Blueprint Certification, New Credentials for Digital Advertising Professionals.
Facebook Launches Blueprint Certification, New Credentials for Digital Advertising Professionals.

As part of its Blueprint learning platform, Facebook is launching Blueprint Certification, a new credential…

New Facebook Ad Tools Help Businesses With Global Marketing
New Facebook Ad Tools Help Businesses With Global Marketing

Facebook has added a feature within their Lookalike Audiences tool that helps businesses reach target…

New Features for Google Adwords: Campaign Groups and Performance Targets
New Features for Google Adwords: Campaign Groups and Performance Targets

Google announced today new features in their Adwords product, campaign groups and performance targets, both…

How to Fight Our Caveman Impulses to Create a Positive Customer Experience
How to Fight Our Caveman Impulses to Create a Positive Customer Experience

This is not your granddad’s customer service advice says Adam Toporek, author of the book,…

SnapChat to Offer Advertisers Behavioral Targeting
SnapChat to Offer Advertisers Behavioral Targeting

SnapChat will soon offer behavioral targeting options to its advertisers, according to an eMarketer report…

Pinterest Launches Promoted Video for Brands
Pinterest Launches Promoted Video for Brands

Pinterest rolls out Promoted Video, available only on mobile devices, to make them an even…