How to Fight Our Caveman Impulses to Create a Positive Customer Experience
How to Fight Our Caveman Impulses to Create a Positive Customer Experience

This is not your granddad’s customer service advice says Adam Toporek, author of the book,…

SnapChat to Offer Advertisers Behavioral Targeting
SnapChat to Offer Advertisers Behavioral Targeting

SnapChat will soon offer behavioral targeting options to its advertisers, according to an eMarketer report…

Pinterest Launches Promoted Video for Brands
Pinterest Launches Promoted Video for Brands

Pinterest rolls out Promoted Video, available only on mobile devices, to make them an even…

Twitter Partners with Pepsi to Launch Promoted #Stickers
Twitter Partners with Pepsi to Launch Promoted #Stickers

Twitter announced the launch of Promoted #Stickers as a new marketing tool for brands. Twitter…

How to Use Twitter to Improve Customer Service
How to Use Twitter to Improve Customer Service

In a recent CXweek event, Twitter Sr. Product Marketing Manager Jeff Lesser gave an interesting…

Facebook Blocks the Ad Blockers, Refuses to Pay Ransom
Facebook Blocks the Ad Blockers, Refuses to Pay Ransom

Facebook is using technology to blend ads into their HTML, making ads indistinguishable to their…

Ad-pocalypse Now? I Think Not!
Ad-pocalypse Now? I Think Not!

“Ad-pocalypse Now? I Think Not!” exclaimed Steve Chester, Director of Data and Industry Programmes at…

All Hail the Rise of Native Advertising
All Hail the Rise of Native Advertising

Native advertising, sponsored content or branded news (all the same) is booming and with some…

Facebook Has 68% of Social Ad Spending... and That's Just for Starters
Facebook Has 68% of Social Ad Spending… and That’s Just for Starters

According to research by eMarketer, Facebook will receive 67.9% of all social media advertising revenue…

"AMP for Ads" Makes Mobile Faster... and More Profitable
“AMP for Ads” Makes Mobile Faster… and More Profitable

Googles Paul Muret, VP, Display, video & Analytics at Google, says that Google’s research shows…