Chris Zook, Founder's Mentality
You Can Renew the Founder’s Mentality, Says Author Chris Zook

“Once your company is no longer small it tends to accumulate bureaucracy and you begin to lose the founder’s mentality,” says Chris Zook, author of “The Founders Mentality.” “That is the paradox of growth. Growth creates complexity and complexity is the silent killer of profitable growth.”

LivePerson CEO Robert Locascio
AI-Powered Conversational Bots Are Changing the Game, Says LivePerson CEO

You are messaging them. You are doing what’s natural to you. That’s really what we see as changing the game. We made a big pivot two years ago and launched a whole new platform. There’s a bigger future in bots and AI than there was in chat.

Building the Target of the Future
Building the Target of the Future

“We dropped back several years ago and started thinking about building the target of the future,” says Target CEO Brian Cornell. “It really started with an investment in understanding the consumer and really understanding what they were looking for and how to build the capabilities.”

Stop Making These 7 Online Marketing Mistakes and You Will Crush It, Says Neil Patel
Stop Making These 7 Online Marketing Mistakes and You Will Crush It, Says Neil Patel

If you avoid those seven online marketing mistakes and you follow these tips you’re going to generate more sales, says popular digital marketing expert Neil Patel. A common theme of Neil’s tips is creating a brand. “Google doesn’t want to rank sites that aren’t brands,” states Patel.

We Want To Be the World's First Global Sleep Brand, Says Casper CEO
We Want To Be the World’s First Global Sleep Brand, Says Casper CEO

“We really consider ourselves the sleep company,” says Casper co-founder and CEO Philip Krim. “Everything we do is about helping our customers sleep better. It’s about getting a great mattress but it’s about everything that could help you sleep.”

Machine Learning Should Be Used to Deliver Great Brand Experiences, Says PagerDuty CEO
Machine Learning Should Be Used to Deliver Great Brand Experiences, Says PagerDuty CEO

PagerDuty is really about making sure that our users understand that this could be a good thing, being woken up in the middle of the night if it’s for the right problem. It’s a way that can help you deliver a much better experience for your customers.

Yext Delivers a New Paradigm in Search, Says CEO
Yext Delivers a New Paradigm in Search, Says CEO

“Search has changed,” says Howard Lerman, CEO of Yext. “It used to all be about websites where you’d type in a keyword and you get ten blue links back on a page. Today, when you search you just get an answer. The companies that put answers out there from them are the ones that are going to win in this massive paradigm shift.”

Younger Consumers Want To Connect Emotionally with Brands, Says PVH CEO
Younger Consumers Want To Connect Emotionally with Brands, Says PVH CEO

Manny Chirico, CEO of apparel company PVH, which owns many lifestyle brands including Calvin Klein and Tommy Hilfiger, discusses how the company has turned around by focusing on ecommerce, technology, and connecting with young consumers in an interview on CNBC.

Technology and Innovation Powering Levi Strauss Growth Strategy, Says CEO
Technology and Innovation Powering Levi Strauss Growth Strategy, Says CEO

Levi Strauss began trading on the New York Stock Exchange this morning under the ticker symbol ‘LEVI.’ By mid-afternoon, the stock was at $22.66, substantially higher than the price offered to institutional investors. It’s clear that investors believe that Levi’s can leverage technology and innovation to successfully compete online and in brick and mortar stores.

It’s “Game On” for Buffalo Wild Wings New Brand Architecture, Says CMO
It’s “Game On” for Buffalo Wild Wings New Brand Architecture, Says CMO

“When I think of brand architecture it really gets to the essence of the brand,” says Buffalo Wild Wings CMO Seth Freeman. “The essence of the brand is around this idea of camaraderie and ritual and something that we like to call “game on.”