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Small businesses are feeling very positive these days. According to the National Federation of Independent Businesses (NFIB), this optimism has reac...

Is it Time to Refine Your Value Proposition?

What value do you offer your clients? This is a very important question that a lot of companies struggle to answer. It's also a question that you ha...

Focus on One Thing and One Thing Only… The Customer

Bill McDermott, who went from teenage deli owner to ...

Successful CEOs Understand The Customer Journey

Ryan Deiss is the co-founder and CEO of DigitalMarketer,...

Don’t Be a Moron: Mark Cuban Reveals the Biggest Mistake New Entrepreneurs Make

The entrepreneurial spirit is alive and well in the United States. Unfortunately,...

Are You Still Underestimating How the Internet Can Change Your Life?

Successful internet entrepreneur Gary Vaynerchuk recently spoke about how so many people continue to underestimate the amazing power o...

5 Ways to Establish Core Brand Values

Your brand is more than just your company or product name. It's one of the best ways of setting yourself apart from your competitors. Unfortunately,...

Microsoft Ventures Into Checkout-Free Retail, Takes on Amazon

Microsoft is reportedly taking on Amazon, as the company ventures into retail territory. The company is said to be looking into checkout-free shoppi...

Small Businesses are Struggling to Find Workers Due to Low Unemployment Rate

A recent LinkedIn employment report has revealed that the US job market is hale and hearty. The country's unemployment rate is down across the board...

Facebook Improves Admin Tools for Groups, Introduces Enterprise Collaboration

Facebook has launched...

5 Ways to Use FoMO in Your Online Marketing Strategy

It's human nature to want to be “connected” or “in the know.” In the past, not knowing where new water and food sources are could result in death. T...

Brand Transparency: Why It Should Matter to Your Business

Consumers nowadays have become savvier, thanks to the easy accessibility of information via the Internet. They are not easily swayed by false advert...

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