eBay is starting a new series of events to help small businesses and part-time eBay sellers "accelerate their businesses" on eBay, which has 90 million active users. The series is called eBay: On Location, and has dates set for Atlanta, Dallas, Chicago, and San Jose.
For the most part, online video has been much less ad-heavy than television programming. It is this very fact that has likely been a large part of the medium’s popularity. Things may be changing, however.
According to Advertising Age, Nielsen is planning on making data available about the viewing of commercials that run in particular shows , whether they are viewed on TV or online. The data would start being available in September, and the publication says it will become the basis for ad negotiations next February.
Google is offering suggestions for "nearby places you might like" on Google Maps when you look up a place that you do like. So if you like a particular bakery, you might be presented with other places within the same vicinity that Google thinks you might also be interested in trying.
Last year, 12% of Super Bowl viewers used the Internet while watching the game according to data from Nielsen. Those that used the web spent an average of 24 minutes online during the game. It would not be at all surprising if those numbers increased significnatly this year.
Research firm comScore has just released data about the U.S. online video market from December. Americans reportedly watched 33.2 billion videos online during that month. 178 million users watched video online.
Google sites ranked at the top of the list by a significant margin, just like usual. Hulu was next in line with about a 12 million video difference. Google sites accounted for nearly 40% of the market share, with Hulu accounting for 3%. Here’s the top ten:
Brand consulting and advertising firm Hanon McKendry is holding it second annual online Super Bowl ad poll.
Viewers of the game will be able to visit superadbowl.com at the end of the first quarter to cast their vote for their favorite commercial. As votes are casts, the results will be compiled immediately and posted so fans will be able to see how their favorites compare to others.
Some people have spotted a new design for Google News, which is part of a limited test experiment Google is running. A Google employee posted the following message in the Google News Help Forum:
At Google, we run anywhere from 50 to 200 experiments at any given time on our websites all over the world. Right now, we are running a small test of a new Google News homepage design. More information about how Google runs experiments can be found at:
This week’s big TV event was unquestionably the season premiere of "Lost"; lots of people have, over the course of the previous five or so years, become huge fans of the show. But new stats imply that very few of them sat in front of computer monitors on Wednesday, rather than televisions on Tuesday, in order to watch the two-hour episode.
Update: Cuban has now posted a lengthy explanation of his stance on Google. Essentially, he appears to view Google as helpful if not necesary for lesser known brands, but as a bad business decision for big names in the news industry.