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How to Become a Top Rated Seller on eBay

One of the most important topics for retailers is getting your listings to the top of eBay search results, or…

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Denny's Says That Google Ads Are Bringing Customers to the Table

The Google Ads Team recently provided an interesting profile on how Denny's transformed their marketing to people as they were making…

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Don't Be a Moron: Mark Cuban Reveals the Biggest Mistake New Entrepreneurs Make

The entrepreneurial spirit is alive and well in the United States. Unfortunately, 30 percent of new businesses fail within the…

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We Are Simply a Pawn of The Internet Business Model: Data Collection

The Internet exists to collect your data. We all should realize that everything we do is recorded into huge data…

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Finding and Cultivating Brand Evangelists Through Social Media

Over the years, a growing number of companies have been turning to social media as their preferred marketing channel, veering…

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Google Introduces New Metrics to Help Marketers Test Ad Strength

For some time now, Google advertisers have been frustrated by a lack of reporting metrics on Universal App marketing campaigns…

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Why You Should Consider Launching Your Product on Facebook Live (And How to Do It)

People love to watch other people do stuff; it's ingrained in our DNA. It's why most of us enjoy people…

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The Nitty Gritty Tips On How To Get YouTube Views and Drive Business

Every business should be using YouTube to engage their potential customers and create a sense of authority for their business.…

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5 Reasons Your Business Needs CRM Right Now!

Customers are the lifeblood of any business, which is why companies should have clear strategies regarding their customer relationship management…

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Experiential Advertising - Where Live Advertising is Exploding

Experiential advertising is the talk of the advertising industry because it combines search, social, and digital with the human senses…

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Here’s What You Need to Understand About Gen-Z'ers Before You Try to Sell Them Something

Every generation is grouped according to the time its members were born, but for years now, there's been an ongoing…

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Holler.com: Supply Chain Excellence is Our #1 Focus

Jonathan Um, Cofounder, and COO of Holler.com, the world's first online dollar store, recently spoke at Retail (R)Evolution 2018 about…

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How Mattel Optimizes Marketing on Walmart.com

Mattel is one of the largest distributors and brands sold on Walmart.com. Meredith Wollman manages the customer experience and all of…

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How Do You Measure the Success of a Content-Driven Marketing Strategy?

Content marketing is reshaping ecommerce for companies large and small. That's because marketing is about trust first and foremost and…

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Brands Are Waking Up to the Inevitable of Selling on Amazon

"Ecommerce is essentially digital disruption," says David Spitz, ChannelAdvisor CEO, at the recent Retail (R)evolution 2018 conference. "If you are a…

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7 Pinterest Marketing Tools You Should Be Using in 2018

Every year, millions of new websites are launched, and they're directly or indirectly competing for the same visitors you are. That…