Twitter Is Buying Gnip To Make Data More Accessible

Twitter announced on Tuesday that it has entered into an agreement to acquire Gnip, a…

Google Analytics Gets ‘Smart Lists’ For Remarketing

Google announced the launch of a new type of remarketing list in Google Analytics: smart…

Email Marketing Best Online Channel For ROI [Report]

Econsultancy has released its 8th annual Email Marketing Industry Census, based on what it says…

Mobile Data Plans: The End Of Unlimited Data?

Some are saying that the “unlimited data” selling point that has long been a part…

2014: The Year Affiliate Marketing Grows Up

Affiliate marketing is stagnant and ripe for innovation. In-content “affiliate” or “performance” marketing — driving…

Oracle Is Buying BlueKai For Big Data Marketing

Oracle announced on Monday that it has signed an agreement to acquire cloud-based big data…

Gmail Is Adding An Unsubscribe Link To The Top Of Marketing Emails

Google is reportedly adding a new “prominent” unsubscribe link to the top of marketing emails,…

Was This A Wise Marketing Strategy By Groupon?

Groupon is doing what it does best – attracting attention for being just a little…

SanDisk Makes Mobile Data Management More Convenient

Generally speaking, nobody is ever going to say it’s hard to move content between a…

CES 2014: AT&T Announces New “Sponsored Data” Offering

AT&T today unveiled a new plan to allow content providers to subsidize data costs for…