Google's AdMob team has partnered with Coca-Cola to create a mobile holiday live wallpaper app for Android.
The animated live wallpaper app features a snow globe. The Google+Mobile+Ads+Blog%29" title="admob coke snow globe">Google Mobile Ads Blog offers more details. “Coke’s live wallpaper takes the user into this snowglobe experience.”
“You can visit scenes from the video and tilt your phone to move the characters, just like Santa. Shaking your phone twirls the snow around, turning your Android phone into the snowglobe Santa interacts with in the holiday commercial!”
Coke said it will be promoting the wallpaper app via mobile display advertising campaign on the AdMob network.