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60 Minutes Reaches Out To YouTube Audience
A news program that debuted way back in September of 1968 is now taking steps to embrace a video-sharing site and the latest social media trends. 60 Minutes has launched a YouTube channel and asked viewers weigh in. The channel-related development is straightforward (though important). Certain 60 Minutes segments will simply be uploaded to youtube.com/60minutes after they air so that people who miss the show on Sunday night can catch up later.
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